Audience research.

Recently, I sent out a questionnaire to various people around school to find out different things the pupils in my school would want to feature in a school magazine, how often they would want it, how much they would be prepared to pay for it, etc. I created my questionnaire and gave it out to 20 people. Below is my questionnaire:

The results from this questionnaire were (majority vote): 

1. Price: <£1, £1-£2 - 7, 6;
   
2. More for colour: Yes - 10;
3. - (open question);
4. How often published: Monthly - 12;
5. More educational: No - 16;
6. Be involved: No - 15;
7. Themed: Yes - 12;
8. - (open question);
9. Content: Quizzes, Games, Articles, Interviews, Horoscopes - 15, 15, 14, 15, 14;
10. Size: A4 - 13;
11. Access: Through school - 17;
12. Entertainment (celebs/music): 20;
13. - (open question).

Positive feedback:The questionnaire gave me an insight into what people wanted and expected in a school/college magazine and enabled me to create relevant cover lines for the front cover of the magazine.
Negative feedback:
It didn't help me in the sense of designing the magazine neither did it help with coming up with a catchy name for the magazine. This is a question I am thinking about involving in my audience research for my Music Magazine.
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